DONKEY PRODUCTS | CATALOGUE

FOR DONKEY PRODUCTS

Donkey Products is an international design label based in my backyard. They create a whole lot of fun products and for the 2nd straight season I´m writing a whole lot of fun copys for their catalogue. Have a look!

APPLE iPHONE 4S I LAUNCH CAMPAIGN

FOR MEDIA ARTS LAB LOS ANGELES

Look what I brought home from LA: three launchspots for the iPhone 4S that I shot with amazing director Mark Romanek (who is crazy). In case you missed them on TV (hardly possible) you can take a look at them here.

EBAY KLEINANZEIGEN | DIGITAL CAMPAIGNS

FOR LA RED HAMBURG

Since winning the client back in 09 we created and produced quiet a bunch of digital work for eBay Kleinanzeigen, including a brand identity we developed from scratch. Take a look at our work on the agency´s website here, here, here and here.

EBAY KLEINANZEIGEN I TVC 2

FOR LA RED HAMBURG

She asked him a million times to clear out the garage – now she´s taking care of it.
Our new spot for eBay Kleinanzeigen. Tough shoot at -2 degrees. Hope you like it!

EBAY KLEINANZEIGEN | FACEBOOK

FOR LA RED HAMBURG

Polls, Posts, Games - we made our contribution to almost 20.000 Fans on eBay Kleinanzeigen´s
Facebookpage – in just 9 month.

BUGATTI I PRINT CAMPAIGN

FOR DONKEY COMMUNICATIONS HAMBURG

An afternoons work for Donkey Communications turned into an annual campaign for European fashion brand Bugatti.

EBAY KLEINANZEIGEN I TVC

FOR LA RED HAMBURG

Malte gets rid of his stuff in no time – thanks to eBay Kleinanzeigen. Shot this with "Stromberg" director Arne Feldhusen and toast-munching Gabriel Taton. Great fun.

BUXTER I NAMING

FOR RED RABBIT HAMBURG

Early 2010 clickandbuy installed a payment service for Facebook. So Tobi from Red Rabbit asked me for a name. I liked "buxter". Tobi liked "buxter". And clickandbuy liked "buxter".
What do you think?

GEROLSTEINER I PITCHWINNER

FOR DEEPBLUE NETWORKS

Deepblue gave us four days. We gave them a concept, a claim, and a new client.

ES MOLI DÉN MOREI

FOR JOVIS PUBLISHING

Photographer Tom Solo asked me if I wanted to write about a redesigned mill on Majorca. Actually the owner was looking for a shiny brochure to sell this place. Thanks to enlisting a publisher for our idea he can now walk into any bookstore and thumb through a 170-pages book.

APPLE iPHONE I DEMO CAMPAIGN

FOR MEDIA ARTS LAB LOS ANGELES

That was big. Adaption of the iPhone launch campaign for the German market. 3 months in LA. Writing, planning, selling, prepping, testing, shooting and recording myself as the voiceover. Apple doesn´t like their partners to feature ads on their website so here is just a LINK.
Later I became the "German lead creative" for Media Arts Lab in London and Los Angeles to sporadically work on all kinds of Apple ads. Come see my Miles-account.

ROOM NUMBER 10 I BOOKTRAILER

FOR ULLSTEIN PUBLISHING

This is a booktrailer for swedish crime thriller "Room Number 10" from Ake Edwardsson. An officer has to dig in the past to find the killer. All done in flash.

WORDS WORDS WORDS

FOR EVERYBODY

No matter if it´s for broschures, flyers or webspecials – I love to write. I really do. Just so you know.

ADIDAS I WORLD CUP FRESCO

FOR TBWA BERLIN

We did a truckload of things for Adidas for the World Cup 06. After all, only one thing came out: The largest indoor fresco on the planet at a stunning 800 sqm. And it was worth the effort winning all the big awards worldwide, including Cannes, Golden Drum, One Show, London International and ADC NY. Not that I give a shit for awards. But these artbuyers do!

COLLABORATION FOR A MAGAZINE ISSUE

FOR GUDBERG

Creative design agency Gudberg publishes a strictly limited art magazine featuring guys like Banksy, James Gallagher, The London Police and lots of others. They asked me to write a little something about what I think „On the fly“ means. So I did it.

PLAYSTATION I PSP CAMPAIGN

FOR TBWA BERLIN

I have to admit: originally we created this idea for an Austrian insurance company. And I still think that was the better fit. But finally it aired for Playstation Portable with the help of some American schoolbook illustrator whose name I forgot.

SPD I BILLBOARD

FOR ARS BERLIN

This ad announces my former berlin hot shop ARS as the new agency of SPD, a German party that this gentleman was no part of.

BERLIN OPTICIAN I AMBIENT MEDIA

FOR ARS BERLIN

Another job for ARS Berlin. In Germany cabdrivers need to pass a special eyetest to get their license. NY Festivals finalist.

GIZEH I BILLBOARD

FOR ARS BERLIN

Announcement billboard for a king size cigarette paper. Handmade installation I did with a couple good friends. Took ages. Oh another NY Finalist!

MAURICE LACROIX I PRINT CAMPAIGN

FOR SPRINGER & JACOBY HAMBURG

Pitch campaign for a Swiss luxury watch brand, positioned as "Tomorrows classics". So we came up with celebrities in their early days and "Time is on your side." Didn´t make it. Maybe they had no billion bucks to ask de Niro, MJ, Madonna or these chaps from Liverpool. But probably they just wanted to see "more watch".

L'TUR | PRINT ADS

FOR SPRINGER & JACOBY HAMBURG

Nice little print job for L´tur, a German travel business. Sometimes you dont need a shoot with a naked supermodel to win an award. It helps though.

MERCEDES-BENZ I PRINT

FOR SPRINGER & JACOBY HAMBURG

Staggering print ad for a staggering braking distance. Mum was proud.

MERCEDES-BENZ I PRINT

FOR SPRINGER & JACOBY HAMBURG

Happy Easter. Thanks to SBC-Braking System. Fun idea for yet another advanced Mercedes-Benz product. Earned the AD a shoot on Germanys most beautiful island. Oh and a couple of national and international awards.

MERCEDES-BENZ TAXI I BILLBOARD

FOR SPRINGER & JACOBY HAMBURG

Huge billboard at Germanys most famous night life district in Hamburg. Mercedes-Benz had balls.

DIET COKE I BILLBOARD

FOR SPRINGER & JACOBY HAMBURG

What can I say. I was young.

OVERDRIVE

We were in California in 2003. And shot San Francisco with a cam mounted on my 72 Oldsmobile´s dashboard. Sorry for the bad quality, production value was limited at the time.

MERCEDES-BENZ I RADIOSPOT

FOR SPRINGER & JACOBY HAMBURG

Zum Abspielen der Audiodateien muss ein aktueller Flashplayerinstalliert sein.

Uh-oh. After airing this spot to launch a new Mercedes-Benz E series saloon I had to write a zillion of excuse-letters to disgusted listeners. At least it made an impact.

MERCEDES-BENZ I BANNER

FOR SPRINGER & JACOBY HAMBURG

Flash Inhalte stehen auf diesem Gerät nicht zur Verfügung.

My very first banner got me my very first award. Bronze at ADC Germany! How vintage it looks and it´s only eight years ago.

SMART I BILLBOARD

FOR SPRINGER & JACOBY HAMBURG

Back in the days Smart ads were cool. Back in the days tattoos in ads were cool too I guess. Ad for seat heating in Smart convertibles.

SCHLESWAG I RADIOSPOT

FOR SPRINGER & JACOBY HAMBURG

Zum Abspielen der Audiodateien muss ein aktueller Flashplayerinstalliert sein.

Iceskating? Ok, but only in the hall. Radiospot for a heating installation. I loved to book Kathrin Ackermann for the job. She´s the german voice of Peggy Bundy.